About Us
About SNIPES
From a German-based streetwear retailer to a globally recognized brand, SNIPES has grown its physical footprint to 450+ stores extending all over Europe since opening its first store in Essen in 1998. As one of Europe’s largest providers of sneakers and urban apparel, SNIPES has always maintained a strong focus on moving streetwear culture forward. Well-known brand partners like Meek Mill, 21 Savage, DJ Khaled, and more give SNIPES consumers the opportunity to take inspiration from top tastemakers in the industry and show their love for the community. Now with over 300 stores across the Mid-Atlantic and Midwest, the desire to expand the SNIPES brand across the USA grows stronger every day. SNIPES has lived sneakers and streetwear for over 20 years, but the journey is just getting started.
KicksUSA History
A leading sportswear and sneaker retailer in PA, NJ, MD, & NYC, KicksUSA opened its doors in 2002, serving customers and providing quality career opportunities throughout the northeast. SNIPES acquired KicksUSA in 2019, allowing the European powerhouse to expand into the U.S. market and place its headquarters in Philadelphia. Although Kicks is no more, SNIPES still carries the culture forward and continues to provide the hottest sneaker releases both in-store and online.
Mr. Alan's History
A Detroit staple since the 80s, Mr. Alan’s (AKA Elite Mr. Alan’s) provided the Midwest region with a wide selection of Nike, Jordan, Converse, Fila, Starter, Stacy Adams, and so many other footwear and clothing brands that defined the 80s and 90s. Throughout all the years of evolving fashion trends and the constant need for strategic adjustments, Mr. Alan’s always managed to stay current and maintain growth through their diverse array of designer apparel and footwear. SNIPES acquired Mr. Alan’s in 2019 as part of our expansion plans with a commitment to continue Mr. Alan’s passion for community, quality, and customer service throughout each of our Midwest doors.
Jimmy Jazz History
Jimmy Jazz opened its doors in 1989 and quickly became a top sneaker destination in the New York Metro area. Representing the largest acquisition in SNIPES history, Jimmy Jazz opened over 170 stores throughout the U.S. while placing an emphasis on empowerment across all facets of the brand, including equitable employment opportunities and activations to inspire underserved youth. Jimmy Jazz joining the SNIPES family brings the best of both worlds together from both a retail and community perspective - something that SNIPES will continue to cultivate with our persistent expansion plans.
Expressions History
Established in 1989 at the Emerald Square Mall in Massachusetts, Expressions served fashion-forward consumers across New England for many years with store locations in several Massachusetts cities as well as Connecticut and Rhode Island. Expressions offered a wide range of contemporary and innovative products in the high-end footwear and apparel space, making it a premier destination for New England streetwear shoppers. Expressions entered a partnership with SNIPES in 2022, providing our growing retail environment with 35 more stores and a means of tapping into the New England community as we continue to provide the best products for all the regions and areas that we serve.